Cathedral City channels Guns n’ Roses in rocking new ad

DIR: Scott Peters

Cheddar brand Cathdedral City has is celebrating the feelings of joy that it inspires in cheese fans every day with a new creative and integrated brand platform.

Developed by creative agency Otherway, ‘City’ will be centred around a 20-second hero spot set to

Guns n’ Roses’ iconic 1989 smash hit ‘Paradise City’.

Directed by Scott Peters and produced by us at Food Hall, the cheese brand’s campaign.

This campaign is the agency’s first for Cathedral City’s parent firm Saputo Dairy UK

Client: Otherway Studio